AUBURN HILLS, Mich., April 11, 2019 /PRNewswire/ --
Dodge, America's performance brand, is celebrating the men and women of the U.S. armed forces by introducing the Stars & Stripes Edition on select Challenger and Charger models. The all-new package will be on display at the 2019 New York International Auto Show.
The Dodge brand has the highest percentage of active military buyers among all major brands in the U.S. automotive industry, with the Challenger and Charger having the highest percentage of active military buyers in their respective segments, according to mTAB, "New Vehicle Customer Studies: October 2016-September 2018."
"Dodge is known for delivering custom looks straight from the factory. We also have a strong following of buyers who are in the military, as well as many buyers who are patriotic," said Steve Beahm, Head of Passenger Car Brands - Dodge, SRT, Chrysler and FIAT, FCA - North America and Head of Parts & Service (Mopar), FCA - North America. "The Stars & Stripes Edition is an opportunity to deliver a custom look with unique elements that speak to those performance enthusiasts who want to extend their passion for their country to the Charger and Challenger."
On display for the first time next week in New York, the Stars & Stripes Edition is available on Challenger and Charger models and features a unique Satin Black and Silver accent center stripe, Satin Black American Flag fender decals, 20 x 9-inch Mid-gloss Black wheels and Black badging. Bronze four-piston Brembo brake calipers come standard on Challenger R/T Scat Pack and Charger Scat Pack models, and are packaged with the Performance Handing Group on GT and R/T models.
Inside, Stars & Stripes Edition models feature Gloss Black interior accents, unique Black-on-Black cloth seats with an embroidered Bronze star, Dark Brushed II interior bezels, unique Antique Bronze instrument panel badge and Bronze accent stitching throughout.
The Stars & Stripes Edition is available on the following models with a U.S. Manufacturer's Suggested Retail Price (MSRP) of $1,995:
The Stars & Stripe Edition is available with the following exterior colors: Destroyer Grey, F8 Green, Granite Crystal, IndiGo Blue, Maximum Steel, Octane Red, Pitch Black, Triple Nickel and White Knuckle.
The "Honoring Those Who Serve" program through FCA US LLC provides a special offer to active military, active military reserve, retired military, retired military reserve or honorably discharged veterans within 12 months of discharged date. Eligible customers may receive up to $500 in Military bonus cash. The offer applies to purchases and leases on select 2018 and 2019 vehicles.
Painted Satin Black Appearance Package on Charger SRT Hellcat
Dodge//SRT continues to answer enthusiast demand by offering even more customization straight from the factory. A Painted Satin Black Appearance Package is now available on the Charger SRT Hellcat for the first time, giving the quickest, fastest and most-powerful sedan in the world an even more aggressive look.
Introduced in 2018, the Painted Satin Black Appearance Package first appeared on the limited-production Dodge Challenger SRT Demon and is currently available on all 2019 Challenger SRT Hellcat models.
The Satin Black hood, roof, decklid and spoiler are all hand-painted surfaces, giving performance enthusiasts a custom look, straight from the factory. The Satin Black hood is a nod back to racing heritage as racecar drivers would paint their hoods black to help reduce glare. Dodge//SRT builds on that unique appearance with the addition of the roof, decklid and spoiler to look even more sinister.
The Painted Satin Black Appearance Package is currently available for dealer orders with a U.S. MSRP of $3,495.
Brass Monkey Appearance Package Offered on More Charger and Challenger Models
In continuing to deliver custom looks that Dodge customers love, the Brass Monkey Appearance Package, previously only available on SRT variants, is now available on additional Challenger and Charger models. The package features 20 x 8-inch Brass Monkey wheels on Challenger and Charger GT RWD and R/T models and 20 x 9.5-inch Brass Monkey wheels on Challenger R/T Scat Pack and Charger Scat Pack models. On the exterior, the package features a Satin Black spoiler and decklid badging, while Challenger models also feature Satin Black fuel-filler door with heritage "FUEL" lettering, Black grille and fender badging. The interior features blacked-out trim accent pieces.
The Brass Monkey Appearance Package opens for dealer orders in May with a U.S. MSRP of $795.
Dodge//SRT offers a complete lineup of performance vehicles that stand out in their own segments. Dodge is America's mainstream performance brand and SRT is positioned as the ultimate performance halo of the Dodge brand, together creating a complete and balanced performance brand with one vision and one voice.
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge, who founded the brand in 1914. Their influence continues today. New for 2019, the Dodge Challenger SRT Hellcat Redeye is possessed by the Demon. Its 797-horsepower supercharged HEMI® high-output engine makes it the most powerful, quickest and fastest muscle car reaching 0-60 miles per hour (mph) in 3.4 seconds and the fastest GT production car with a ¼-mile elapsed time (ET) of 10.8 seconds at 131 mph. It also reaches a new top speed of 203 mph. Joining the Challenger SRT Hellcat Redeye is the 2019 Dodge Challenger SRT Hellcat with its more powerful 717-horsepower engine, the Challenger R/T Scat Pack Widebody, which features fender flares from the SRT Hellcat Widebody and adds 3.5 inches of width to Scat Pack's footprint, as well as and the new Challenger R/T Scat Pack 1320. Infused with exclusive drag strip technology from the iconic Dodge Challenger SRT Demon, the Challenger R/T Scat Pack 1320 is a drag-oriented, street-legal muscle car and a blank canvas for the serious grassroots drag racer. The 2019 Dodge Durango SRT, America's fastest, most powerful and most capable three-row SUV with a best-in-class tow rating of 8,700 lbs. fills out the brands' performance lineup. These visceral performance models join a 2019 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger — a showroom that offers performance at every price point.
Follow Dodge, SRT and FCA US news and video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Dodge brand: www.dodge.com
Dodge blog: blog.dodge.com
Facebook: www.facebook.com/dodge or https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/dodgeofficial or www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/dodge or www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/dodge or www.youtube.com/fcanorthamerica
SOURCE FCA US LLC