News Releases

Dodge Challenger SRT Demon's Custom Crate Loaded for Speed with Exclusive Track Tool Kit through Snap-on Business Solutions

AUBURN HILLS, Mich., March 14, 2017 /PRNewswire/ -- 

  • Dodge Challenger SRT Demon offers maximum flexibility to be optimized for street, strip and anywhere in-between
  • Custom-painted Demon Crate includes a unique selection of Demon logo'd, professional quality track tools brought to you through Snap-on Business Solutions
  • 2018 Dodge Challenger SRT Demon debuts in April 11
  • Visit www.ifyouknowyouknow.com for details, hints and a new teaser video each Thursday. Engage on social media with the hashtag #DodgeDemon

In collaboration with Dodge, Snap-on Business Solutions delivers what you need to take the 2018 Dodge Challenger SRT Demon from the street to the drag strip and back again.

As enthusiasts learned from the fourth teaser video, "Crate," at www.ifyouknowyouknow.com, these aren't just any tools off the shelf. This is a special, limited production set for the Dodge Challenger SRT Demon that offers a street-to-track transformation experience as exclusive as the car itself.

Tools touting the Demon logo include a:

  • Hydraulic floor jack
  • Cordless impact wrench with charger
  • Torque wrench
  • Tire pressure gauge
  • Fender cover
  • Tool bag

All come crated with a dozen more parts, including Direct Connection Performance Parts, matching Demon-head logo'd wheels and the Demon Track Pack System.

The 2018 Dodge Challenger SRT Demon, the ultimate expression of performance on the street and at the strip, will be unveiled April 11 ahead of the New York International Auto Show.

What is the Challenger SRT Demon? Hints and some details are at www.ifyouknowyouknow.com, where a new teaser video is unlocked each Thursday at 8 a.m. Eastern.

Dodge is promoting the teaser campaign on its Facebook, Twitter and Instagram social media pages, directing fans to www.ifyouknowyouknow.com and encouraging them to use the hashtag #DodgeDemon.

About Dodge and SRT Brands
The Dodge brand is America's mainstream performance brand. With the purification of the brand and consolidation with SRT, Dodge is focusing on its performance roots with every single model it offers. The Dodge and SRT brands offer a complete lineup of performance vehicles that stand out within their own segments. Dodge is the mainstream performance brand and SRT is positioned as the ultimate performance halo of the Dodge brand, together creating a complete and balanced performance brand with one vision and one voice.

From muscle cars to minivans, crossovers and full-size SUVs, the Dodge brand's full lineup of 2017 models deliver best-in-class horsepower, class-exclusive technology, unmatched capability and a slew of cool features, such as LED headlamps, Dodge signature racetrack tail lamps, active exhaust, cold-air induction, 8.4-inch touchscreen Uconnect infotainment centers and 7-inch customizable gauge clusters, to name a few. For the 2017 model year, the Dodge brand lineup features the 25th anniversary Viper, Durango, Grand Caravan, Journey, Charger and Challenger, including the new Charger Daytona and Challenger T/A, as well as the 707-horsepower Challenger SRT Hellcat, the most powerful and fastest muscle car ever and the Charger SRT Hellcat, the quickest, fastest and most powerful sedan in the world.

Follow Dodge, SRT and FCA US news and video on:  
Company blog: http://blog.fcanorthamerica.com
Company website: www.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
FCA360: www.fca360.com
Dodge brand: www.dodge.com
Dodge blog: blog.dodge.com
Facebook: www.facebook.com/dodge or https://www.facebook.com/FiatChrysler.NorthAmerica/
Flickr: www.flickr.com/dodgeautos or www.flickr.com/chryslergroup
Pinterest: www.pinterest.com/dodgeofficial or www.pinterest.com/FCAcorporate
Instagram: www.instagram.com/dodgeofficial or  www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/dodge or www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/dodge or  www.youtube.com/pentastarvideo

SOURCE FCA US LLC

For further information: Dan Reid, (248) 512-0366 (office), (248) 202-7697 (cell), dan.reid@fcagroup.com; Kristin Starnes, (248) 512-0889 (office), (248) 202-9906 (cell), kristin.starnes@fcagroup.com; Eileen Wunderlich, (248) 512-0332 (office), (248) 705-7962 (cell), eileen.wunderlich@fcagroup.com